It is a Seal, promoted by the Council of Europe (CoE), given to those local governments that stand out for their governance excellence.
The label is based on the 12 principles of good governance, including areas of action for effective and efficient municipal governance, focusing on sustainability and innovation.
These 12 principles are, in turn, distributed into 97 indicators, through these, the participating governments will be able to self-assess themselves and check where they stand.